Recent Workshop
An Inspiring Journey
The Marketing Mindset Workshop at SZABIST was an extraordinary 4-day (weekends) intensive experience that brought together professionals from diverse backgrounds, all united by their passion for marketing excellence.
Over the intensive workshop days, participants dove deep into modern marketing strategies, from AI integration and consumer psychology to branding brilliance and data-driven decision making. The hands-on exercises and real-world case studies ensured that every concept was not just learned but truly understood and applicable.
The workshop culminated in a prestigious certificate distribution ceremony, honoring the dedication and achievements of all participants.
Meet the Participants
A diverse group of professionals who embarked on this transformative marketing journey.

Abdullah Bin Tariq
Pharma entrepreneur bringing innovation to healthcare marketing

Syed Aizaz Hussain Shah
Technical innovator bridging technology with marketing strategies

Faryal Khawar
Aspiring influencer with a passion for digital marketing

Hassan Liaquat Ali Ansari
Oil and gas industry expert exploring marketing transformation

Kashif Riaz
Versatile professional with diverse business experience

Abdullah Malik Mobin
Strategic thinker focused on brand development
Workshop Moments
Capturing the energy, learning, and camaraderie of our workshop.


















































Certificate Distribution
Certificates distributed by Mr. Khusro Pervaiz Khan
Head of Campus, SZABIST University Islamabad

Front Row (Left to Right): Kashif Riaz, Abdullah Bin Tariq, Faryal Khawar, Khusro Pervaiz Khan, Syed Aizaz Hussain Shah, Hassan Liaqat Ali Ansari, Abdullah Malik Mobin
Back Row (Left to Right): Khansa Zaman, Khalid Abdul Ghafoor, Amer Riaz Qureshi, Nabeel Farooq Malik






Workshop Recap
Day 1 ignited with a bold exploration of the modern marketing landscape, where attendees quickly shed old-school notions and dove into decoding customer journeys. Engaging discussions highlighted how marketing fuels business success, inspiring fresh ideas and strategies.
On Day 2, we uncovered the essence of consumer needs and crafted winning products. Participants collaborated in hands-on sessions, aligning their business visions with market demands, ensuring a competitive edge.
Day 3 saw participants diving into critical factors that enhance business effectiveness. We explored how to optimize value delivery and navigate the pathways to reach customers efficiently, sparking conversations around innovative approaches that meet market dynamics.
Finally, Day 4 culminated in a deep dive into the world of promotions and budgeting. Attendees rolled up their sleeves to work with various digital tools, empowering themselves with practical skills to elevate their marketing efforts in the digital age.
Everyone left inspired, equipped with actionable insights, and ready to tackle the challenges ahead. Here's to new beginnings and continued success in the marketing realm!
Explore Our Programs
Discover our range of workshops designed to elevate your professional skills.